Victoria Taylor Environmental Educator and Interpreter with a focus on Botany and Graphic Design
Vicki Taylor, Contact details,
Spring, 2015
– visual identity, logo design
This project was about creating a logo that conveyed one business with three descriptors. La Barca is a Taco Truck that is clean, quick, and open late. The logo had to meet three criteria; it needed to be sizeable, minimal, and, like any graphic project, appealing. La Barca is an after-dark taco truck that is in an alley behind the only late night establishments in Arcata, CA. ItŐs peak hours are when people are heading home. With a complete logo, The next step was to see the logo in action. So, I developed a stationary set and business card for La Barca.