Grading Interpretation

Ending your speech in a vivid or impactful manner

The rule of primacy and recency dictates that the first and the last of what we perceive hold a lot of perceptual weight.

Put some of your most creative writing into your last sentence or phrase.
It's your last chance to reinforce the persuasion and strengthen your call to action.
Good quotations work well.
Referring back to the beginning idea can create a more "whole" experience for the audience that is satisfying.

Note	Symbol Key:	Interpretation
! =	SUPERIOR	The ending of your speech was especially strong and reinforced the call to action.
+ =	EFFECTIVE	You had a good, solid ending which help with your call to action.
+ =	PROBLEMATIC	Your attempt to end with an impact did not fully pan out, it was weak; it lowered your terminal credibility.
– =	DETRIMENTAL	Your approach to ending your speech soured our impression of your speech and weakened the persuasive power; it lowered your terminal credibility.
Ø =	MISSING	You missed to opportunity to make a more lasting impression by not having a "kicker" after summarizing your main points.
BKEND	BOOKENDING	Your concluding phrase resounded with your opening imagery which created a satisfying unity to your speech.
QUOTE	QUOTATION	Your ending quotation was an effective approach for impact.
TRAILOFF	ENDING TRAILED OFF	You weakened your speech considerably by having your ending phase trail off into unintelligibility.